Objectives & Challenges
Service-specific SEO with individual pages for each service resulted in 100% increase in customer leads and 6,000+ leads generated with 72.29% lower ad costs.
Objectives & Challenges
Surgical and specialized healthcare practices need dedicated landing pages for every individual condition and treatment rather than a single generic services list.
Strategy
Created short URL structures, surgical keyword clusters, and high-converting condition guides.
Results
Generated 6,000+ patient leads in 2022 while slashing ad expenditures by 72.29%.
As you can see search positions for MK enterprises in 1st position which happen to be the only practice-specific search results, are all service-specific pages. The content created in-depth for website and blog content on a page entirely dedicated to breast augmentations not just adding it to a list on their services page.
Invest in Keyword Research
Google My Business is a Top Local Ranking Factor
Reputation Management & Online Reviews
Backlink Building
Digital Advertising to Target New Customers: Video Marketing, Social Media
Solutions
An active surgical content marketing arm of your overall surgical marketing approach is the perfect ongoing SEO you need after you perfect your on-site SEO. Souvenir IT maintains building long term digital marketing success and growing organic website traffic.
Short URLs Structure
Keep URL Short. A study of 1 million searches showed short URLs rank best.
Content Marketing
Focused content marketing strategies tailored for healthcare organizations.
Surgical SEO Keywords
Optimize SEO title tag and place key surgical terms in URLs.
Service-Specific Pages
Creating dedicated pages for each condition or product.
Strategic Benefits
Increased revenue with done-for-you marketing
Custom marketing strategy backed by data and results
Affordable marketing services with no long-term contract
“For over 3 years, We are calling ourselves as Goldilocks solution for your digital marketing needs. We blend small agency nimbleness with the rigour, structure and depth of expertise of a network agency – and we think we've got it 'just right'”
MK Enterprises Management
Managing Director
Performance Dashboard
Business Growth
Search Engine Traffic Share
Conversion Volume
6,000+
6,000+ leads generated in 2022
Project Velocity
06 Months
Strategic Roadmap
PHASE 01: KEYWORD INVESTING
Invested in surgical keyword research and established GMB local presence.
PHASE 02: CONTENT DEPLOYMENT
Launched service-specific pages with rich, long-form content.
PHASE 03: COST REDUCTION
Optimized ad campaigns to reduce budget costs by 72.29%.
Ready for Strategic Growth?
Start your project with Bcon Adlabs today.