Objectives & Challenges
Local SEO approach for natural treatment services. Achieved 62% increase in website traffic and 223% increase in organic visitors within 6 months.
Objectives & Challenges
Scaling a natural dietary clinic offering specialized therapies for metabolic health, PCOD, and diabetes management.
Strategy
Site architecture simplification, technical citation clean-up, toxic link disavowal, and local map pack optimization.
Results
223% boost in organic visitors and over 100 direct walk-in calls monthly from Google My Business.
The client needed to compete against larger clinic networks in search presence and drive natural walk-ins.
Created new content focused on high-volume keywords we didn't have content for yet.
We optimized pages ranking for high-volume keywords, but between #5 and 20 on Google. We stuck with keywords with an average search volume greater than 1000 average searches per month.
Built high-authority, high-traffic links to the new pages with our 3-step link building method, then linked relevant pages to each other.
Fixed local citation listings for the corporate office, which was missing a number of important high authority local citations.
Disavowed thousands of toxic links each month - links to their website from other sites that were broken links, hacked websites, spam, and porn sites.
Each month, we reviewed the performance of the priority pages we were focused on, to decide which pages needed new links built and which types of links. The Results: 30% increase in organic traffic and sales purely from SEO... in 3 months.
Solutions
We deployed a local search engine optimization strategy and website speed optimization to enhance search engine crawler readability.
Local profiles GMB
Prioritize local SEO by optimizing their Google profiles for all 7 locations.
Monthly citation building
Build local listings monthly for all locations.
Simplify site layers
Simplify website structure to 3 layers with the new website.
On-page metadata
Optimize on page SEO: Meta Titles, Meta Descriptions, Alt Text, Schema.
Strategic Benefits
Diet Experts also received over 100 calls per month from their Google My Business listing alone.
62% increase in overall website traffic in 6 months.
223% increase in organic website visitors and reached 3rd position in Google Maps.
“I trust Souvenir IT to do their work like my patients trust me to do mine. We are seeing a lot of new patients!”
Mr. Babu Reddy
Founder, Chief Medical Officer, and CEO
Performance Dashboard
Business Growth
Search Engine Traffic Share
Conversion Volume
100+ Calls
100+ monthly calls from Google My Business listing
Project Velocity
06 Months
Strategic Roadmap
PHASE 01: STRUCTURE REORGANIZATION
Simplified website structure to 3 layers and optimized speed.
PHASE 02: ON-PAGE OPTIMIZATION
Updated meta titles, descriptions, schema markup, and alt text.
PHASE 03: CITATION & LINKING
Built monthly local listings and disavowed toxic links.
Ready for Strategic Growth?
Start your project with Bcon Adlabs today.