Objectives & Challenges
High-end dermatology clinic with 18 years of experience. Multi-channel campaign including Google Ads, Facebook Ads, and native programmatic ads for consistent lead generation.
Objectives & Challenges
Highlighting 18 years of clinical dermatology excellence and Uttar Pradesh’s largest energy-based laser suite.
Strategy
Multi-channel performance max Google campaigns, native programmatic ads, and phone tracking conversion analytics.
Results
Generated 4,000+ patient leads in 2022 while cutting cost per consultation by 52.97%.
With 18 years of experience & expertise in Dermatology, Nyra Skin Clinics has the largest range of LASER & Energy Based devices in Uttarpradesh. They needed to scale patient acquisitions across multiple clinic locations.
Dedicated Account Strategist with 10+ Years of Experience
Full Google Ads Account Management & Social Ads Management
Analytics & Reporting & Conversion Optimization & Consulting
Landing Page & Website Optimization
Solutions
Together with traditional web analytics we use phone tracking analytics to optimize and maximize results. We also deployed a dedicated strategist to manage campaign setups and A/B test creatives.
Google Performance Ads
Search, Display, and Performance Max Ads to capture high-intent patients.
Social media campaigns
Facebook and native programmatic ads for consistent lead generation.
Dermatology Positioning
Highlighting 18 years of experience and state-of-the-art LASER range.
Landing page conversion
Consulting on how to set up landing pages for better conversion rates.
Strategic Benefits
100% Increase in customer leads through phone calls and forms in the first 6 months.
4000+ leads generated in 2022 with an average of 880 customer leads per month.
52.97% Lower costs on Ad Budget.
“For over 3 years, We are calling ourselves as Goldilocks solution for your digital marketing needs. We blend small agency nimbleness with the rigour, structure and depth of expertise of a network agency – and we think we've got it 'just right'”
Nyra Management
Executive Director
Performance Dashboard
Business Growth
Search Engine Traffic Share
Conversion Volume
4000+
4000+ leads generated in 2022
Project Velocity
06 Months
Strategic Roadmap
PHASE 01: MULTI-CHANNEL ADSETUP
Configured Google Search/Display/PMax and Facebook ad accounts.
PHASE 02: CONVERSION OPTIMIZATION
Re-engineered clinic landing pages and configured phone tracking.
PHASE 03: RANKING & LEADS
Positioned clinic in 1st place of Google Maps and scaled monthly leads.
Ready for Strategic Growth?
Start your project with Bcon Adlabs today.